In general, a QR code (Quick Response code) is a two-dimensional barcode designed to store and transmit information quickly and accurately. Unlike traditional linear barcodes, QR codes can hold a significantly larger amount of data, including text, contact details, website URLs... that means also referral links! Using QR codes you can turn black and white squares into promotional material that can be easily scanned using smartphones or tablets.
In the modern world, QR codes are irreplaceable because they bridge the physical and digital environments seamlessly. They enable instant access to information without the need for manual data entry, reducing friction and saving time; and what is important in affiliate marketing, it makes sure the affiliate gets their commission. A single scan can redirect a user to a website, without fearing for affiliate params being mistyped or even removed.
QR codes connect offline materials—such as posters, packaging, and advertisements—to online content and analytics. They improve efficiency, reduce errors, and enable faster, more convenient interactions, making them a practical and widely adopted tool in today’s digital-first society. Furthermore, in Post Affiliate Pro you can brand it easily with your logo which makes the black and white pattern more colorful.
In Post Affiliate Pro, QR codes are generated automatically for these banner types:
- Link banners
- Coupon banners
- Site replication