After you have successfully tested the integration of your affiliate system with your website, everything is ready to start promoting your new affiliate program so that you'll attract new affiliates to join it.
You should link to your affiliate program information from your own website. Name the link like Affiliate program, Webmasters make money, Affiliates etc. This will attract the visitors of your site and can convert them to your affiliates.
To reach more potential affiliates, submit your program to affiliate directories. There are tens of affiliate directories on the web, visited by thousands of experienced affiliates every day. You can see the list of the affiliate directories below.
If you don't want to manually submit your information to all the directories, there is a possibility to pay for the submission. One of the most known services that we can recommend is Affiliate Future.
Below you can see the list of affiliate program directories where you can submit your affiliate program
We have created a 10 tips on how to find affiliates to sell your products:
1. Make Your Affiliate Program More Visible
Include a link to your affiliate program on your website. By this you increase the chance that more people will notice your offer and sign up for it.
2. Invite Networkers of Your Niche
Send them personalized offers, ask them to promote your affiliate program. Visit websites that you think best complements your service or product and send them email to encourage them to join your program.
3. Write Clear Terms of Your Program
Create a page with most important facts about your program. Do not forget to include these main points:
-commissions (how much $ affiliates get from the sale of a certain product)
-length of cookies (days, months)
-who gets the commision (the first, last or both referring affiliates)
-payment (when, how)
4. Offer an Attractive Commission
Be generous and offer high motivating commission for your affiliates. Avoid offering low commision as 5-10% unless your products are very costly, try to get your commission as close as you can to 25-30%.
5. Have an Amazing Product
Offering just high commission is not enough, you need to own a great product/service which actually attracts a lot of customers and mainly appear interesting to your affiliates.
6. Join Affiliate Communities
This gives you the possibility to get in touch with your potential affiliates in an inexpensive way. Try to help them with their problems, write some tips and tricks for them and you can undirectly promote your own affiliate program as well.
7. Do Work for Affiliates
Create banners, write articles and promotional emails which they can use. They will appreciate that, whereas the start for them will be easier.
8. Give Gifts to New Potential Affiliates
It could be a free offer of your software or products. This may persuade a new potential affiliate to join your program. Decide if you give him a gift at the beginning or after his first sale.
9. Recruit Affiliates by Doing Pay per Click Campaigns
You can try to use Google Adwords, Yahoo!, FB ads to gain new affiliates. You can target certain niches and recruit a large number of affiliates. Do not forget to create an explanatory landing page, where you describe the advantages the affiliates get by joining your program.
10. Participate at Affiliate Events
Take part in special affiliate events that are held all over the world (mainly in the US). The most important is Affiliate Summit, where you can find a lot of important affiliates. You will have the opportunity to confront your potential affiliates, present your program in a friendly way.
Last but not least be honest to your affiliates, fulfill your promises and answer emails right away.