Post Affiliate Pro is a robust tool that supports various compensation models and configuration options to define how affiliates are compensated. Figuring out an appropriate commission structure that's appealing to affiliates and aligns with your business goals is one of the most important things that ensures the success of your affiliate program.
Our software supports the following commission features:
- flat or percentage commissions,
- multitier commissions, including percentage commissions from the previous tier,
- different types of commissions for clicks, impressions (banner views), sales, custom actions, or cost per mille,
- tracking transactions in multiple currencies with automatic recalculation to the the default currency,
- different commissions for specific affiliates via the commission groups feature,
- automatic moving of affiliates between commission groups based on their performance,
- bonus commissions based on affiliates' performance or for referring new affiliates,
- rules to modify or not save commissions for orders that do not reach a minimum price/exceed the maximum price,
- option to change or not save a commission if the affiliate is also the purchaser,
- storing a unique identifier of a customer to provide lifetime commissions to the referring affiliate,
- recurring commissions for subscriptions, with options to set the limit of recurring commissions,
- splitting the commission among all affiliates who referred the same customer,
- splitting the total commission among all available tiers of affiliates,
and many more functions, features, and plugins that can help you to refine the commission logic to your needs.
Feel free to book a call with our sales representatives to consult your business, needs, and desired workflow on this page.
The commission structure is primarily defined in campaigns. Campaigns are mainly used to specify types, rates, and tiers of commissions, and per-product rules. You can view & manage campaigns in the merchant panel in Campaigns > Campaigns manager.
Each new Post Affiliate Pro account includes a default campaign named “First campaign”, feel free to rename it. Click on the Edit (pencil icon) button to open the campaign details and change its configuration.
The structure of commissions is configured in the "Commission settings" tab in the campaign's details. You can set up the following commission types:
- per click - a flat commission, provided every time someone clicks an affiliate's link or banner. It can be attributed only for unique clicks, or also for repeated clicks made by the same visitor.
- per sale - most common commission type. This commission type rewards affiliates for referring transactions/sales. The commission can be either a flat amount (e.g. $10) or a percentage (e.g. 5%) calculated from the value of the order.
- per action - a special commission type. It allows credit affiliates when a visitor they referred performs a defined action on your site - a special type of sale, registration, form submission, file download, or a specific page view.
To have the option to create action commissions, it is required to activate the "Action commissions" feature in Configuration > Features. - CPM (cost per mille) - a flat commission, given for every 1000 impressions (views of promoted banners), or 1000 clicks.
To get the option to set up CPM commissions, you need to activate the "CPM commissions" or "CMP commissions per click" feature in Configuration > Features.
If you need to give different rates to different affiliates within the same campaign, use the "Commission groups" feature. Once the feature is activated in Configuration > Features, a "Commission groups" tab appears in each campaign's settings. This feature allows you to create multiple commission groups with different commission rates within a campaign, and assign affiliates to them. This way, the default e.g. per-sale commission rate in your campaign can be 20%, whereas a group of affiliates added e.g. to a VIP commission group can get 30% in the same campaign instead.
Assigning to commission groups can also be managed automatically based on various criteria using the Performance rewards feature.
Next step: Integrate your website